Inbound Marketing is a MIT proven and tested methodolgy for attracting, converting, closing and delighting customers on your website. The tools and tactics used are:
The Goals of Inbound Marketing Are:
Over 80% of shoppers research online before buying and apps such as Yelp, Twitter, Facebook and Google+ give consumers immediate feedback on products and services. If your buying process is more complex and goes beyond online research, Inbound may not be the right fit.
Inbound marketing requires all hands on deck, and this really means everyone. Who better to create content about your business and industry than your key people. If you believe this type of commitment isn't plausible, Inbound may not be the right fit.